Understanding megatrends

Pictet Asset Management

Date:

Si Janko Ferlic Library Biblio Pixabay
Pixabay CC0 Public DomainFoto: Si Janko Ferlic. Foto: Si Janko Ferlic

Author: Meritxell Sedo

Pictet Asset Management has been working with the Copenhagen Institute for Futures Studies (CIFS) for over a decade to establish a deeper understanding of megatrends

CIFS uses a wide range of research methods, developed over the last 40 years, which include megatrend analysis, scenario planning, risk management, innovation initiatives and strategy development

Through our partnership with CIFS, we have devised an investment framework that incorporates CIFS’ 14 megatrends