HSBC Private Banking, Americas announced the appointment of George Moscoso as Market Head for Latin America and Southeast US. He will also serve as President of HSBC Private Bank International, pending board and regulatory approval. He will report to Joe Abruzzo, Regional Head of Global Private Banking, Americas.
In his new role, Moscoso will lead the bank’s growth plans in Latin America, which includes the core markets of Brazil, Mexico, Argentina and Chile, as well as the Southeast US. He will focus on hiring top talent to serve the needs of ultra-high net worth clients and family offices.
“We see significant opportunities in these markets and are committed to investing in our teams here,” said Abruzzo. “George’s extensive experience covering Latin American clients will be instrumental as we look to grow our business and reach more clients in the region.”
Moscoso joined HSBC in 2018 as Market Head for Mexico and Southeast US. He brings nearly three decades of private banking and family office experience to his new role. A Chicago native, he has held leadership positions at Chase, Citibank and Goldman Sachs in New York, Geneva and Miami.
In his most recent role before joining HSBC, Moscoso served as a relationship manager at WE Family Offices in Miami. Prior to that, he was a managing director at Itaú Private Bank where he was responsible for client management and business development for Hispanic markets.