The dynamic interplay between the Latin American high net worth individuals (HNWIs) and Florida’s real estate market, particularly in Miami, has been transformative over the past few decades. As Latin America has experienced periods of economic uncertainty, political instability, and fluctuating currencies, the demand for stable, profitable real estate opportunities has increased significantly. For HNWIs from Latin America, Florida — with Miami at its epicenter — has become the go-to location for securing both wealth and lifestyle. This article explores how the influx of Latin American HNWIs has shaped the real estate landscape in Florida, with an emphasis on Miami, and the vital role of private bankers and investment advisors in facilitating their entry into the market.
Florida has long been a favored destination for Latin American HNWIs, primarily due to its proximity, cultural ties, and favorable tax environment. Miami, in particular, serves as a financial, cultural, and real estate hub that attracts individuals from countries like Brazil, Argentina, Mexico, Colombia, and Venezuela. These individuals are typically seeking both a safe haven for their wealth and an opportunity for a better quality of life, which Florida offers through its luxury properties, vibrant business environment, and access to global markets. In 2024, real estate sales to foreign investors in Miami slightly decreased from $6.8 billion to $5.1 billion. However, Latin American buyers remained dominant, constituting at least one-third of these transactions. This trend reflects a sustained interest and investment in Miami’s real estate, despite broader market fluctuations.
The political and economic instability in many Latin American countries often drives the wealthy to look for more stable environments for some of their assets. The 2000s and early 2010s saw a wave of Latin American wealthy individuals and families purchasing real estate in Florida, particularly in Miami, as a hedge against risks back home. Political volatility, currency depreciation, and inflation have pushed many HNWIs to seek refuge in US markets where they can diversify their investments, obtain capital appreciation, and secure residency options.
Miami’s unique combination of attractive weather, beaches, cultural richness, and its status as an international business and financial hub makes it an obvious choice for Latin American HNWIs. The city has transformed over the years, with the development of luxury condos, waterfront properties, and penthouses, many of which are marketed directly to affluent foreign buyers. This has led to an upscale real estate boom, particularly in areas like South Beach, Brickell, and Coral Gables.
Real estate developers have increasingly catered to the tastes and demands of Latin American HNWIs by designing properties with cutting-edge architecture, high-end amenities, and views of the Atlantic Ocean or Biscayne Bay. This surge in demand has been met with increased luxury developments, including world-class condominiums, private villas, and multi-million-dollar estates. Miami’s real estate market now has a significant presence of foreign capital, and it has established itself as a key player on the global luxury real estate stage.
While the allure of Florida’s real estate market is clear, navigating the intricacies of purchasing and managing properties in a foreign country can be challenging. This is where private bankers and investment advisors step in. These professionals play a crucial role in advising their clients and facilitating access to the most suitable opportunities.
Investment advisors and private bankers often work closely with Latin American HNWIs to understand their goals and provide tailored solutions that align with their financial objectives. This includes finding real estate opportunities that meet not only the client’s lifestyle preferences but also their investment goals. Whether it’s looking for properties with high rental income potential, capital appreciation prospects, or simply a safe haven for wealth, advisors provide invaluable insights into the Florida market, helping clients identify the best investment opportunities.
Real estate investments are often a complex process involving legalities, taxes, and financing strategies, which can be especially daunting for foreign buyers. Investment advisor firms such as Boreal Capital Management assist clients in navigating these challenges by recommending trusted legal counsel, guiding them through tax implications, and even facilitating access to financing options. For instance, many Latin American investors prefer to hold and finance their properties through US-based institutions, and advisors help facilitate these transactions.
In this context, our investment advisors regularly ensure that our clients are well-versed in the financial and legal nuances of buying property in the United States. This expertise helps clients mitigate risks and maximize their returns on investment. Furthermore, the ability to consult with professionals fluent in both English and Spanish is particularly valuable for Latin American HNWIs who prefer working in their native language.
In addition to their financial services, private bankers and investment advisors also understand the lifestyle aspirations of their clients. Latin American HNWIs often seek properties that not only serve as investments but also offer an enhanced quality of life. Investment advisors can guide clients toward neighborhoods or specific developments that cater to their lifestyle needs, such as proximity to top schools, world-class restaurants, and exclusive social clubs.
Moreover, private bankers are instrumental in advising on residency and immigration options that may come with property ownership. Programs like the EB-5 investor visa and other residency-by-investment opportunities further enhance the appeal of Miami real estate, offering Latin American HNWIs a pathway to permanent residency in the US. These advisory services, combined with access to premium real estate offerings, make Miami an even more attractive destination for wealthy individuals.
The growing presence of Latin American HNWIs in Florida’s real estate market, particularly in Miami, has significantly influenced both the development and performance of the market. Driven by a desire for stability, safety, and high returns, Latin American investors have become an integral part of the luxury real estate landscape in Miami. The role of private bankers and investment advisors is crucial in facilitating these investments.
As Miami continues to be a hotspot for international investment, the collaboration between wealth management firms such as Boreal Capital Management and real estate professionals will only grow in importance, ensuring that Latin American HNWIs continue to find success in this vibrant market.
Opinion article by Joaquín Frances, CEO of Boreal Capital Management
For Gabriela Huerta